Facebook Marketing in 2018 – What’s Working Right Now (And What Isn’t)

Have You Given Up On Facebook?UPDATE:  12TH JANUARY 2018Facebook announced a major change to the newsfeed algorithm, resulting in lower priority for business page updates, public announcements etc and placing yet more emphasis on “connecting people to meaningful posts from their friends and family in News Feed”.  As a result, the points outlined in this blog post are […]

How To Create Your Own Eye-Catching Logo Animation Using Powerpoint

Add Branding – Get Your Videos Noticed You’ve probably noticed that video is everywhere – more and more business owners are realising that it’s pretty much an essential part of any marketing strategy these days.  If you’re creating videos regularly for your business, that’s great.  But are YOUR videos getting lost in a sea of […]

Why Do You Buy?

It’s All In Your Head We may not realise, because it’s a subconscious thing, but the vast majority of us buy based on emotion.  We listen to our gut feeling, and we know it’s right, not just because we’re always told to “go with your gut”, but because it JUST IS. In fact, something else […]

Video Marketing – How To Create A Viral Video

Video Marketing – A Few Statistics To Set Things In Context Forrester Research found that one minute of video has a value equivalent to 1.8 million words. That’s a lot of words! Would you want to spend time writing them? Comscore discovered that the average internet user spends 16 minutes and 49 seconds per month […]

Social Media Trends for 2016

A Make or Break Year For Your Business? 2015 saw plenty of changes to existing social media platforms, as well as the rise of yet more newcomers.  And some businesses continued to shun all social media. Those businesses will struggle against their more savvy competitors, going forward.  Will your business sink or shine this year? […]