Do You Need A Facebook Pixel?

Why Us​​​​​​​​​e a Facebook Pixel?Why wouldn’t you want to advertise to the people already interested in your business? If you haven’t installed a Facebook Pixel on your website, you’re not able to reach these people with Facebook Ads (the most cost-effective method of online advertising). There’s so much more to Facebook Ads than boosting a […]

Video Marketing Doesn’t Work

You run a business and you’ve heard that video is essential these days if you want to be noticed online.   You’ve tried creating a few short videos to promote your products or services, you’ve put them on your website and shared them on Facebook.  What happened? Nobody got in touch, let alone bought from […]

Facebook Messenger Bots – Exploring A New Marketing Channel

Why Facebook Messenger? I consider it essential for my business that I keep an “ear to the ground”, looking out for the latest news and updates around social media, video and online marketing.  I regularly scan blog posts and articles via social media and my favourite RSS reader, Feedly. Towards the end of last year […]

Try These Simple Strategies To Improve Your Facebook Ads Success

Facebook Ads Work When You Do You’re missing a huge opportunity with Facebook Ads – here’s why Have you tried Facebook Ads and been frustrated with your lack of success?  You’ve read scores of inspiring stories from other businesses who’ve had amazing results, yet somehow you can’t make it happen. You’re fed up wasting hours […]

5 Key Tactics Used By Marketing Pros To Get More Sales (Clue: It’s All About Emotion)

Have you ever bought something as a result of seeing an ad? Can you remember what was in the ad that made you want that product or was it a subconscious influence?   And what does this have to do with “neuromarketing”? Neuromarketing Is A Thing A google search produces 1,820,000 results, dating back to […]