How To Create A Pro Quality Explainer Video In 8 Easy Steps

Stay Ahead Of The Game Your competitors have been using explainer videos for quite some time. Thus, it makes sense to explore the marketing opportunities these can offer. An explainer video is, as its name implies, a video that explains an idea, process, or event. Its purpose for internet marketing is to generate leads and obviously sales. […]

Video Marketing – How To Create A Viral Video

Video Marketing – A Few Statistics To Set Things In Context Forrester Research found that one minute of video has a value equivalent to 1.8 million words. That’s a lot of words! Would you want to spend time writing them? Comscore discovered that the average internet user spends 16 minutes and 49 seconds per month […]

“Facts Tell, Stories Sell” – How To Grab Your Prospects’ Attention

How Do Stories Relate to Marketing? I’m sure you’ve heard the phrase “facts tell, stories sell”.   But have you stopped to think about what it means for your marketing?  I recently came across a Native American proverb that goes into a bit more detail… “Tell me the facts and I’ll learn. Tell me the […]

How To Choose The Right Type Of Marketing Video For Your Business

Video Marketing – Where To Start? If you’re a business owner, you’ll have realised that 2015 is all about video.  Not yet using video in your marketing? You can be sure your competitors are, so it’s time to get up to speed.  But how do you decide which type of marketing video is right for […]

New Look For Purrfectly Social

Updated logos – and introducing our “sister” website You may have noticed that Purrfectly Social has recently had a bit of a rebrand.  I’ve been lucky enough to have a new logo designed by Neil of Upbeat Design (a local business here in Retford). We’ve kept the gorgeous colours and the cat-related theme, although now […]