6 Reasons You Need Content Marketing To Grow Your Business

Why content marketing? You’ve probably seen the term everywhere in the last couple of years, but do you know what content marketing is? The Content Marketing Institute defines it thus: Content marketing is a marketing technique of creating and distributing valuable, relevant and consistent content to attract and acquire a clearly defined audience – with […]

Why Do You Buy?

It’s All In Your Head We may not realise, because it’s a subconscious thing, but the vast majority of us buy based on emotion.  We listen to our gut feeling, and we know it’s right, not just because we’re always told to “go with your gut”, but because it JUST IS. In fact, something else […]

5 Key Tactics Used By Marketing Pros To Get More Sales (Clue: It’s All About Emotions)

Have you ever bought something as a result of seeing an ad? Can you remember what was in the ad that made you want that product or was it a subconscious influence?   And what does this have to do with “neuromarketing”? Neuromarketing Is A Thing A google search produces 1,820,000 results, dating back to […]

6 Huge Mistakes You’re Making With Facebook Ads – And How To Fix Them

Are Your Facebook Ads Working? (UPDATED SEPTEMBER 2016) Have you tried Facebook Ads? More and more small business owners are taking advantage of advertising on the world’s largest social network, but in many cases they’re losing out by making basic errors.  In this article I’ll take a look at the common errors businesses make when […]

6 Tips On Successful Video Marketing For Estate Agents

Video Marketing For Estate Agents   As an estate agent, you need a constant stream of new clients for both buying and selling, so it makes sense to use every available marketing strategy to make this happen. Video marketing for estate agents is now an essential tool – without regular use of video content, you’re […]